OUR PURPOSE & VISION Transforming how mid-sized businesses work.

CROFTI’s mission is clear: to simplify operations for construction and manufacturing businesses so they can scale with confidence. We remove inefficiency, connect systems, and free teams to do more of what they love – and less of what they don’t.

OUR VALUESWhat drives us every day.

HOW WE WORK Collaborative. Transparent. Outcome-Driven.

We partner with you, not just work for you. From initial discovery through optimization, we align every solution to your business reality – clear scope, open communication, no surprises.

  1. Discover

    Quick, honest audit of your systems and workflows to find where time and money are being lost.

  2. Design

    Map the right solution and prioritised roadmap to fix what’s broken and unlock immediate wins.

  3. Deliver

    Implement change in phases so teams stay engaged and momentum sticks.

  4. Optimize

    Regular check-ins through Momentum Track to keep systems performing as you grow.

MEET THE TEAM Real people who make change possible.

Join the Crew

Introduce key CROFTI team members, combining technical expertise with practical business insight.

Lucas Meadowcroft

CO‑CEO/ HEAD OF INNOVATION AND ENGAGEMENT

Essentially a walking think tank fueled by adrenaline and wanderlust; he’s got one foot on Earth, another aiming for Mars, and a playbook that turns “impossible” into “done.”

Dean Cavanagh

CO‑CEO/HEAD OF AI

A mastermind in AI and automation consulting, our expert blends the strategic foresight of a chess grandmaster with the innovative spirit of a leading tech visionary. Known for turning complex AI concepts into seamless solutions, he approaches each challenge with the precision. His expertise isn’t just in making technology work; it’s about pioneering intelligent systems that transform the way we do business.

Amy Giles

HEAD OF OPERATIONS

CROFTI’s strategy guru, operational virtuoso and canine enthusiast; she’s so good at keeping things running smoothly, we’re convinced her spirit animal is a Swiss Army knife.

Jerlie Baruiz

DIGITAL MARKETING SPECIALIST

Our digital marketing siren, luring audiences with her brand tales as skillfully as she navigates the depths of freediving; if marketing had a deep end, she’d be the mermaid queen.

Dustin Cooper

TECHNICAL IMPLEMENTATION MANAGER

Our new Technical Implementation Manager, an ICT maestro, effortlessly steers complex projects to align with our strategic visions. With a robust background as a Technical Lead and Lead Software Developer, he excels in leadership and innovation. Whether it’s integrating cutting-edge software solutions or admiring the sleek lines of a supercar, he’s driven by a passion for technological excellence and speed.

Harry Cooper

FUNCTIONAL CONSULTANT

Harry brings a dynamic blend of technical expertise and people skills to his role as a Functional Consultant at CROFTI. With a background as a Field Engineer providing face-to-face technical support, he excels at navigating the intersection of technology and customer relationships. Outside of work, Harry enjoys brewing beer, gaming with his oldest son, and tinkering with cars. Known for his quick wit—especially when teasing his brother Dustin—Harry embodies a hands-on, approachable style. Fun fact: Harry was born with an extra toe, proving he’s always had a step ahead in life!

Steven Cox

SENIOR SOFTWARE DEVELOPER

Software developer with a mild whisky habit and a serious video game backlog. I write code, fix bugs, and occasionally pretend I understand both. Good at googling error messages and picking decent single malts.

Jean-Francois Tixeront

SALES CONSULTANT

JF doesn’t just talk business — he creates it. Armed with charm, strategy, and just the right amount of cheek, he’s the first handshake and the spark behind new partnerships. Whether he’s opening doors or closing deals, JF brings energy, clarity, and results to every conversation. If sales were a sport, he’d already have the trophy (and probably the champagne too).

Krishan Wishwa

MICROSOFT DEVELOPER

Young but sage, Krishan codes like Mozart composed, balancing logic with leisure; when he’s not crushing it in the digital arena, you’ll find him hitting cricket boundaries.

Mugunthan Karunamoorthy

SENIOR RPA DEVELOPER

Meet our RPA wizard, a digital alchemist with a knack for breathing life into code and transforming mundane tasks into automated masterpieces. With over six years of conjuring up high-impact RPA solutions across banking, healthcare, and industrial spheres, he wields UiPath, Python, and Power Platforms like a maestro. Off the clock, he’s an avid non-fiction reader, always fueling his mind with fresh insights and big ideas. Whether he’s deep in discussion or exploring new trails, he’s on a perpetual quest for knowledge and adventure.

Sanjeewa Amarasooriya

CHIEF CUDDLE OFFICER

Meet our globe-trotting software maestro! With roots in childhood curiosity, he’s evolved into a full-stack wizard specializing in backend technologies and Odoo ERP systems. His journey through the digital landscapes of Sri Lanka, Germany, Denmark, Australia, and the UAE has honed his ability to sculpt bespoke software solutions that resonate with global clients. Whether he’s weaving magic in Python, orchestrating databases, or synergizing on GitHub, his goal remains constant: delivering excellence. Off the clock, he’s either devouring the latest tech trends or leveling up his already formidable coding skills. Join him as he turns complex challenges into elegant digital solutions!

Madame Molly

CHIEF CUDDLE OFFICER

CROFTI’s Chief Cuddle Officer, specializing in walkies and snack optimization; she’s the canine strategist behind every well-timed tail wag and Kong toy conquest.

THE CROFTI DIFFERENCE No jargon. No noise. Just systems that work.

Book a SmartStart introductory session to find out where your biggest efficiency gains are hiding.